Finn Piper
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Planned Parenthood of Greater New York

President’s Circle

Graphic Design, Print, Branding, Client Work

President's Circle is Planned Parenthood's name for their "most dedicated supporters." Planned Parenthood of Greater New York wanted a sub-brand logo for their President's Circle materials. The President’s Circle sub-brand is applied to direct mail pieces on an ongoing basis. 

Logo

The President’s Circle logo features a typographic treatment that visually references a stamp or seal—representing President Circle members’ elevated role as supporters.

See the logo in use
President‘s Circle logo in charcoal and “action pink”
President's Circle logo in “care blue”
President's Circle logo in white on “care blue”
President's Circle logo in white on “action pink”

Welcome Packet

The welcome packet mailing introduced the sub-brand and welcomed recipients to the President’s Circle. This mailing included a survey for donors to share what inspired their support of Planned Parenthood.

President’s Circle welcome packet insert
President’s Circle welcome packet additional elements (outside envelope, letter, “handwritten” note from Miri Lee, business reply envelope, and donor survey)

ROLE

Designer

CLIENT

Planned Parenthood of Greater New York

AGENCY

Sanky Communications


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