Your Legacy Starts Now
Planned Parenthood of Greater New York
This legacy giving information packet was mailed to Planned Parenthood of Greater New York donors in June of 2023. The piece highlighted a donor who included PPGNY in their estate planning, and urged recipients to do the same.
The brochure’s tagline, “your legacy starts now,” is reinforced visually with an ellipsis motif.
![Complete mail package including brochure (folded), letter, reply slip (folded), reply envelope, and outside envelope.](/assets/images/projects/2023-06-01-Your-Legacy-Starts-Now/YourLegacyStartsNow-FullPackage.jpg)
![Exterior of unfolded brochure, displayed at an angle.](/assets/images/projects/2023-06-01-Your-Legacy-Starts-Now/YourLegacyStartsNow-BrochureExteriorAngled.jpg)
![Exterior of unfolded brochure.](/assets/images/projects/2023-06-01-Your-Legacy-Starts-Now/YourLegacyStartsNow-BrochureExteriorFlat.jpg)
![Interior of unfolded brochure, displayed at an angle.](/assets/images/projects/2023-06-01-Your-Legacy-Starts-Now/YourLegacyStartsNow-BrochureInteriorAngled.jpg)
![Interior of unfolded brochure.](/assets/images/projects/2023-06-01-Your-Legacy-Starts-Now/YourLegacyStartsNow-BrochureInteriorFlat.jpg)